Electronics and Mechanical EngineeringMedia Data 2017
Cutting-edge technology information
Nikkei Electronics
Nikkei Electronics is a comprehensive magazine covering electronics, information and communications technologies. It is by far the most trusted and valuable source of information for engineers and managers in Japan who are engaged in research, development and design at electronics manufacturers. The brand is so strong that 60.1% cited Nikkei Electronics in an independent survey asking to name one B2B magazine in the electronics field.
- Core readership
-
- Electronics engineers (R&D, design)
- Electronics company managers
- Circulation
- ABC (Number of subscriptions, Circulation)
- First published
- April 1971
- Frequency
- Monthly
- Size
- Modified A4 (210 x 280 mm)
- Printing
- Four-color offset lithography
- Sales method
- Exclusively by annual subscription (direct mail delivery)
- Website
- https://xtech.nikkei.com/media/NE/
Subscriber Profile
Leading-edge engineers who rely on Nikkei Electronics as the most important source of information
From the reader profile survey conducted in December 2008 (Industry, Type of work);
from Engineers' Information Source Survey 2007 conducted in August 2011 (B-to-b electronics magazines)
Advertising Rates
| (Thousand yen) | |||||||
| SIZE UNIT | 1x | 3x | 6x | 12x | 18x | 24x | 36x |
|---|---|---|---|---|---|---|---|
| Bleed Page | |||||||
| Four-color 1 page | 1,056 | 1.003 | 977 | 950 | 924 | 898 | 871 |
| Two-color 1 page | 910 | 865 | 842 | 819 | 796 | 774 | 751 |
| B/W 1 page | 580 | 551 | 537 | 522 | 508 | 493 | 479 |
| Four-color 1/2 page | 475 | 451 | 439 | 428 | 416 | 404 | 392 |
| News & Ranking' Section Special Rate. | |||||||
| B/W 1 page | 481 | 457 | 445 | 433 | 421 | 409 | 397 |
| B/W vert. 2/3 page | 380 | 361 | 352 | 342 | 333 | 323 | 314 |
| B/W 1/2 page | 266 | 253 | 246 | 239 | 233 | 226 | 219 |
| B/W vert. 1/3 page | 181 | 172 | 167 | 163 | 158 | 154 | 149 |
| B/W 1/4 page | 140 | 133 | 130 | 126 | 123 | 119 | 116 |
Schedule
| Issue | Delivery date |
Order deadline |
Material deadline for digital format |
|---|---|---|---|
| Feb., 2021 | Jan. 20 | Dec. 3 | Dec. 28 |
| Mar. | Feb. 20 | Jan. 11 | Jan. 28 |
| Apr. | Mar. 20 | Feb. 8 | Feb. 26 |
| May | Apr. 20 | Mar. 10 | Mar. 29 |
| June | May 20 | Apr. 5 | Apr. 23 |
| July | June 20 | May 12 | May 31 |
| Issue | Delivery date |
Order deadline |
Material deadline for digital format |
|---|---|---|---|
| Aug. | July 20 | June 9 | June 28 |
| Sept. | Aug. 20 | July 2 | July 23 |
| Oct. | Sept. 20 | Aug. 11 | Aug. 30 |
| Nov. | Oct. 20 | Sept. 7 | Sept. 28 |
| Dec. | Nov. 20 | Oct. 11 | Oct. 29 |
| Jan., 2022 | Dec. 20 | Nov. 9 | Nov. 29 |
Space Units
| Millimeters (W x H) | |
| Bleed full page | 210 x 280* |
|---|---|
| Bleed double-page spread | 420 x 280* |
| Non-bleed full page | 180 x 255 |
| Vertical 2/3 page | 115 x 255 |
| Vertical 1/2 page | 85 x 255 |
| Horizontal 1/2 page | 180 x 125 |
| Vertical 1/3 page | 55 x 255 |
| 1/4 page | 85 x 125 |
*Ad material should be made in 216 x 286 mm or 426 x 286 mm size to avoid white lines at edges. Important elements, such as text, logotypes, symbol marks, and illustrations, that must not be trimmed should be within 10 mm of all register marks.