Their purpose is to achieve long-term success in digital markets.
The company will extend the restructuring activity.
Kodak Accelerates Digital Transformation Strategy（赤文字部分が出題編の解答です）
ROCHESTER, N.Y., July 20 – Eastman Kodak Company announced today an acceleration of its digital transformation, consistent with the company’s expressed goal of building a business model to achieve long-term success in digital markets.
As part of the effort to accelerate its digital transformation and to respond to a faster-than-expected decline in consumer film sales, Kodak will extend the restructuring activity originally announced in January 2004, in which the company set plans to reduce employment worldwide by as many as 15,000 positions. The company now plans to increase the total employment reduction to a range of 22,500 to 25,000 positions, and to reduce its traditional manufacturing infrastructure to approximately $1 billion, compared with $2.9 billion in January 2004. When largely completed by the middle of 2007, these activities will result in a business model consistent with what is necessary to compete profitably in digital markets.